AI Overviews Reduce Clicks by 34.5%
by Ryan Law, Ahrefs
Google’s new AI Overviews may be helpful for users, but they’re causing a sharp drop in clicks to websites. In this must-read piece, Ahrefs breaks down early data, what it means for SEO, and how site owners can adapt.
If you're in travel marketing and wondering how to navigate this shift, don’t miss Unlock AI Strategies: Propellic's Guide for Travel Brands by Allison Brown—packed with actionable insights tailored for travel brands in the age of AI.
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